JENNIFER GRIMM
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COLLINA STRADA

Design (2018)

CFDA-nominated designer, Hillary Taymour approached me to help design custom type-driven pieces for Collina Strada’s PF19 collection. We experimented with a few type and layout iterations, before settling on digitizing the designers’ handwriting for a more human approach. An influencer campaign spread this capsule collection setting off the season’s trippiest trend.

Design JENNIFER GRIMM Creative Direction HILLARY TAYMOUR